ICC Session 6

Blogging
Tony Morgan & the GCC Bloggers

I just went to this workshop for fun and to learn how to explain blogging to some members of our staff who are toying the idea of starting a blog.

If you are reading this, chances are you know what a blog is, so therefore I won’t post all my notes.

It was great to see so many people who aren’t blogging in there. I hope that the session sparked some interest and we’ll see more blogs as a result of it.

They did a great job of doing Blogging 101, explaining what blogs are, how to use them, how to create and maintain them, etc.

A few key points:

Blogging is a tool to get information out. There’s connectedness and expressiveness.

A website doesn’t allow for interaction, a blog does.

Use Bloglines to read your blogs. Use typepad for your blog because all of the Granger people do, and so do I, and that means you are cool.

A blog is a personal site, but it’s not private. What you are posting is going to be out there for the whole world to see. If your church has bloggers, it might be good to come up with a blogging policy.

Be respectful when you blog. Don’t engage in in arguments, instead engage in private dialog and feedback.

Don’t apologize for light blogging.

Share link love, don’t ask for it.

Balance self-promotion, don’t get a big head. If we’re blogging, it’s usually a good sign we have an ego.

Balance your opinions.

Don’t get too vulnerable. There’s stuff people shouldn’t know and don’t want to know.

Take the opportunity to build people up – COMMENT! – it’s a version of community.

SPELL CHECK!

Keep the conversation short. (I’m guilty of keeping it too long!)

Reveal your idiosyncrasies.

Push hot buttons.

Have fun!

Tim Schraeder is passionately committed to helping churches effectively communicate the timeless message of the Gospel in a way that’s relevant to our ever-changing culture. He presently serves as the co-director of the Center for Church Communication and is the creator and general editor of Outspoken: Conversations on Church Communication, a field guide for church communication leaders. Tim lives in Chicago where he can be found in any neighborhood coffee shop that has free wifi. Subscribe via RSS | Subscribe via Email | Twitter | Facebook | Google+ | Sign Up for My Newsletter