Archive for September, 2008

Jesus Wants to Save Christians

I just finished reading

Rob Bell’s

new book,

Jesus Wants

to Save Christians.

It’s a manifesto

for the Church

in exile.

It was really good.

Challenging,

and inspiring.

(You would have to have read some of Rob’s other books to get what I just did above.) Anyway, yesterday I read Rob’s newest book, Jesus Wants to Save Christians. It’s a ‘manifesto for the church in exile’ written by Bell co-authored with Don Golden, senior vice president of church engagement at World Relief.

No matter where I land on the “is Rob Bell a heretic?” argument, I still think he’s a brilliant storyteller and he challenges me and my faith.

I read this book in about two hours, but I’ve spent the last 24 thinking really long and hard about how to blog a ‘review’ of it.

This book, in my opinion, is a primer on social justice. It’s a call to the Church to wake up and see our current reality and the needs around us on a global scale. Justice is a hot issue right now… from the ONE campaign to Invisible Children. But, while all those things are good, the reality is the Church should be the ones leading the way. Christ commanded us to care for the orphans, the widows and the refugees. Justice and the call to serve the needy is nothing new, it’s just that people are finally waking up to see there’s a big world out there that is in great need.

This book has some strong things to say about the Church in America… here’s a few quotes that stood out to me:

  • A Christian should get very nervous when the flag and the Bible start holding hands. This is not a romance we want to encourage.
  • For a growing number of people in our world, it appears that many Christians support some of the very things Jesus came to set people free from.
  • God cares about the suffering of the world and will not allow the indifference of his people to stand in the way of his plans to relieve that suffering.
  • It’s possible to be with Jesus every day and yet miss who He truly is and where we really are.
  • In empire of indifference (America), as it becomes harder and harder to understand the perspective of others, it becomes easier and easier to confuse blessing with entitlement.
  • It is very dangerous when a church becomes known for being hip, cool and trendy.
  • A church is not a center for religious goods and services, where people pay a fee and receive a product in return. A church is not an organization that surveys its demographic to find out what the market is demanding at this particular moment and then adjusts its strategy to meet that consumer niche. The way of Jesus is the path of descent. It’s about our death. It’s our willingness to join the world in its suffering… it’s our weakness calling out to others in their weakness. To turn that into a product blasphemes the Eucharist.
  • The gathering of the church, in a service or worship or teaching setting, is to remind, instruct, and inspire people about being the body of Christ for the worlds they find themselves in.
  • The authority that the church has in culture does not come from how right, cool, or loud it is, or how convinced it is of its doctrinal superiority. A church’s authority comes from somewhere else – it comes from how we’ve been broken and open and poured out, not from how well we’ve pursued power and lobbied and organized ourselves to triumph.
  • A church is an organization that exists for the benefit of nonmembers.
  • If our church was taken away – from our city, our neighborhood, our region – who would protest?
  • Jesus wants to save our church from the exile of indifference.

Using the story of the Israelites from the Old Testament, Rob compares their journey to the journey of the Church in the USA. The Israelites, having seen God work the miraculous in setting them free from their slavery in Egypt and having an open invitation to meet with God at Sinai turned their blessing in the Promised Land into an empire that enslaved and caused oppression. God raised up many prophets to warn them of their actions but they turned a deaf ear to those cries and to the cries of those they oppressed and in the end their empire was crushed and they were sent into exile. (That’s my Cliff’s note summary of about five chapters.)

They basically say America is that empire and that the Church in America is in exile. They also call us out on the fact that American’s self-indulgent lifestyle is causing the oppression of poor people around the world.

They plead a really strong case and present some startling statistics and rationale for why we’re so blind to see it. I was definitely challenged and convicted (especially as I was sitting in Starbucks drinking my second $3.50 latte listening to my iPod)… and think that what they had to say (for the most part) was true.

They hit all of the controversial topics: the war in Iraq, oil, SUVs, environmentalism, the war on terror, homeland security, mega-churches, politics… you name it, it’s in there.

When I finished reading the book I felt like it was lacking something. Everything they said was good, and the case they presented was very strong but there was no particular call to action or “where we go from here” type of thing. And maybe that was the point. Maybe we just need to go out and change the world and live our lives differently. But there was no clear-cut path set to follow. There were no stories (which Rob usually has in his other books) to illustrate and show us people who are doing what they say we should be doing. There were no examples of stories of churches that are being and doing the things they say the Church should be doing.

But regardless, I understand more clearly now that we, the Church, are part of God’s plan to bring justice, healing and hope to our broken world. We have more than enough and have the resources and ability to bring rescue to the orphans, the widows, the refugees… and we must act.

What that looks like, I’m not sure, but I know we have to do something…

Otherwise,

we

could

be

with

Jesus

every day

and yet miss

who He truly is

and

where we really are.

Answer Questions People are Asking

Tim Stevens shared this clip from Desperate Housewives last week at Innovate to drive home the point… are we answering the questions that people are asking?

That’s a huge challenge.

One question a lot of people are asking today, especially in Chicago (home of many banks and financial institutions), is: where is God in the midst of this current financial crisis?

I was asked to go to a meeting yesterday about promoting a financial seminar we were scheduled to host in November. Sitting in the room and thinking through the fact that everyone is thinking about finances, I couldn’t think of a better time for us to be offering something like this… only, it’s September… this class wouldn’t be until November.

We had talked about crafting an email that would go out to the whole church today saying “we know you are all watching the stock market… save the date and join us in November…” and while that was a good idea, it still felt off to me. There was more urgency in us offering something sooner rather than later.

Long story short… we were able to move it forward and will be doing it in three weeks.

Below is the email we sent out.

I’m so proud to be a part of a team like ours… and that this is one instance where we can say we’ve answered a question people are asking.

Hopebanner

Dear Church Family,

We know many of you are watching the news, the stock ticker, and your bank accounts and holdings right now. As lawmakers work to get us out of this economic crisis, we encourage you to pray for our nation.

In times like these we are all becoming more conscious of our finances and how we can better manage them. Park is blessed to have a leading financial stewardship expert in our church family, and in response to all that is going on right now could not think of a better time or opportunity to let him speak to us and educate us on how to better manage our personal finances.

Save the date and plan to join us in three weeks on Saturday, October 18, from 9 AM-noon at our Crosby Campus as we host Matt Bell’s Money, Purpose, Joy Seminar. This seminar will cover a variety of topics including:

- Prioritizing the three main usesof money.
- Making the most of your money by choosing well in each of the major spending categories.
- Getting and staying out of consumer debt.
- Finding some financial breathing space.
- Understanding how much, how to, where, and why to save.
- Knowing whether your money is safe at your bank, credit union, and brokerage house.
- Keeping your credit score strong.
- Clarifying what matters most and arranging your finances
accordingly.

During tough economic times, we need more than ever to know and use the timeless principles of wise money management.  This workshop will help you ride out today’s economic storm and set yourself up for long-term success.

We believe in this so much that we want to extend this not only to our church family but also strongly encourage you to invite your friends, neighbors and co workers to this event.  And we’ve made it cost effective for you to do so.

Urban Jesus Trailer

I posted awhile ago about our Urban Jesus series and wanted to share the trailer we made for it with you.

Now, before you start sending me hate mail or telling me how terrible it is that we did this let me explain why we did it…

Jesus is hip in culture right now. From the “Jesus is my Homeboy” t-shirts to sadly, yes, the bobblehead, Jesus is becoming a fad in culture. Now, we all know that He is so much more than that, but they way our culture views and sees Him is so far from what He really is.

We went with this imagery because we wanted to convey the very mistaken view that our culture has of Him… as a “buddy”, friend, someone who gives you what you want when you need it, etc.

It is startling and it does make people uncomfortable, but that is the way people view Him… and through the message series we are in right now, we are trying to deconstruct that inaccurate view and truly present Him as who He is… the Lord of Lords.

So, know that we aren’t trying to make light or make fun of Jesus, but trying to illustrate the way the world views and sees Him.

On Direct Mail…

Can I be real with you for a second?

I’m not a big fan of direct mail.

I’m all about getting your message out there, but for many churches, I think that direct mail can be a form of scattering your money and your resources to the wind. Sort of like that parable of the man who sowed his seeds… only a few fall in the right places where they can take root and grow. I think that’s the same principle when it comes to direct mail.

I think the most valuable resource for any church of any size (or any budget!) is its people. People connect people, programs don’t. We all know the majority of people who come to church for the first time come on the arm of a friend, and in my humble experience and opinion, I think the most effective thing you can do is give people resources to connect people. That’s part of the reason why we went to a monthly program at Park. We went from creating something that was just tossed out every week to something that’s sleek, compact, has everything you need to know and can easily be passed on to a friend.

I did, however, break my rule last week… we did a direct mail.

Having just moved into our new building and a new neighborhood this summer, we decided that we needed to let our neighbors know about us. We held off until now since summer can be crazy for people… and we generally see a spike in our weekly attendance around September.

We contacted our direct mail people and found out that there were over 1,200 households within a ¼ mile radius of our building and over 6,000 in a ½ mile radius. We decided to go big or go home on this one, so we went for ½ mile… 6,000 households. That’s pretty crazy when you really think about all of the people that are right around us!

A few key things we considered as we started this endeavor…

  • Proximity. We wanted to hit people who are in our backyard. Less is more… and proximity, especially in the city, is everything. The people who got this were all within walking distance of our building.
  • Image is everything. We get that a church isn’t a building, but instead of using cheesy stock photos of groups of people we decided to make our building the central focus. The renovation of our building took over 2 years and we added a whole story to a section of our building. Anyone who has lived in the neighborhood has noticed something has been going on. So, instead of showing people, we thought PROXIMITY and knew that helping people visualize the building would be most important.
  • Be clever, not cheesy. ‘Not Your Average Church on the Corner’ was again about our relationship to the neighborhood. We’re on a corner. A busy one. And, I just thought it was pretty clever.
  • Keep it short and sweet. The text on the back was brief, but introduced who we are, what we’re about, and emphasized the fact that we get how city life is (hectic) and that we’re all in the same boat… trying to figure out how life and relationship with God can coincide.
  • Incentive. We put a ‘coupon’ on the back for a free cup of coffee at our café. Intellegentsia is a Chicago-based coffee roaster that does fair trade coffee, and is a favorite of indie coffee lovers in the city. We wanted to show that brand for some brand recognition/association and hey, it’s a free cup of coffee, can’t complain. We also wanted to emphasize the fact we let people take coffee with them into our services. That’s oftentimes rare to find.
  • Follow-up. If you read the fine print we told people to bring the whole card in for a free cup of coffee. That was our sneaky way of tracking how effective this venture is, and also let’s us know who actually showed up so we can follow-up with them.

The Payoff

These cards went out on Thursday, so most people received them the following day. I happened to be volunteering in our café this weekend and we had two people come with their postcards in hand. I was ecstatic.

One was a single lady. She told me that she had visited Park last year in our previous location. She said she was so excited to learn we were right down the street now and that the postcard served as a great reminder. She also mentioned that she works in marketing and that she thought we did a great job. (Gold star for us!)

The other was a couple, a boyfriend and girlfriend. He had been coming for the past two weeks and she got the postcard in the mail and decided to tag along this week!

All of them seemed to really enjoy the service and the free coffee, and now we are going to be able to follow-up with them personally.

After service our children’s director stopped me and said that a family with four kids came because of “something they got in the mail!” She said they signed up all four of their children for our midweek Awana program… that was a huge win.

So, some of my preconceived ideas on direct mail were shattered a bit today. I’m excited to see how many cards we end up getting when all is said and done. On my way home today I was praying for that lady, that couple, and that family… even if it was just for them, this was worth it. Sure, we need to be wise stewards of our resources, but being able to connect with them today was a great way for me to see why what I do really is important, no matter what the cost.

Will we do direct mail again? Maybe.

Was this ‘experiment’ worth it? Absolutely.